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Resume

Summary

Before even working with social media and content, I always envisioned this as my place within the communication field. From the early days of dial-up internet, I spent countless hours sourcing references for my old blog and photoblog.

I hold a degree in Advertising from Mackenzie University, and throughout my professional journey, I've ventured through various areas including design, projects, and ultimately social media and content. I've had the opportunity to collaborate with clients across diverse sectors such as Mercedes-Benz Trucks, Vans and Buses; Philips Audio and Video; AOC Gaming; Saraiva; Onodera; Mizuno; and Pioneer Brazil.

I firmly believe in the power of content to strengthen the relationship between brands and people, fostering meaningful conversations for both.

My experience spans team management, client management, and I primarily focus on content creation, planning, strategy, and production. Additionally, I have a passion for metrics and numbers, which provide valuable insights and lessons from executed content.

 Content Strategy    Social Media Marketing     Social Analysis & Insights 

 Community Management    Social Listening    Client Management 

 Team Management    Copywriting     Influencer Marketing 

Hard Skills

Soft Skills

 Cultural awareness    Strategic vision    Teamwork 

 Proactivity    Effective communication    Analytical mindset 

 Time management    Organization    Creative eye   Flexibility 

nov/2022 - current

Senior Content Coordinator at Grey

Creation, management, and strategic planning of social media content and digital campaigns for Corona and Volvo Car Brasil. Also responsible for real-time content strategy and creation during events for the brand’s social channels.

mar/2020 - nov/2022

Senior Community Manager at E-Content Lab

Strategic planning, client management, and execution of social media, content, and production for all clients at the agency: Philips Audio & Video, AOC Gaming, Pioneer do Brasil, and Meu Nome é Correria.

jan/2019 - feb/2020

Content Manager at Moma Pro

Planning and management of social media and content for agency clients: Mercedes-Benz Trucks, Mercedes-Benz Vans, Mercedes-Benz Buses, Saraiva, Onodera, and Mizuno. Supervised a team of two Community Managers.

may/2018 - dec/2018

Community Manager at Moma Pro

Management of all editorial calendar and campaign content, as well as scheduling all social media posts for Saraiva.

aug/2017 - apr/2018

Projects Assistant at Cheil Brasil

Handled operational tasks such as content management via CMS, focusing on optimization and maintenance of Samsung’s national website.

jun/2014 - jan/2017

Art Assistan at Editora Saraiva

Design and layout of digital textbooks.

Work Experience

Education

2012-2015

Universidade Presbiteriana Mackenzie

Bachelor’s degree in Advertising with an emphasis in Marketing.

2010-2011

Pontifícia Universidade Católica de São Paulo

Economics studies (incomplete).

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